Los mejores 100 Innovation libros

Where Good Ideas Come From (2011) examines the evolution of life on Earth and the history of science. This New York Times bestseller highlights many parallels between the two, ranging from carbon atoms forming the very first building blocks of life to cities and the World Wide Web fostering great innovations and discoveries.

In addition to presenting this extensive analysis, replete with anecdotes and scientific evidence, Johnson also considers how individual and organizational creativity can be cultivated.

The Tipping Point discusses why certain ideas, products and behaviors spread like epidemics and what we can do to consciously trigger and have control over such epidemics.

In an age where computers and well-trained workers from low-paid countries are taking over even white-collar jobs, what can you do to stand out? As we move out of the Information Age and into a new Conceptual Age, the answer is to start embracing the aptitudes associated with the right side of your brain, which were previously thought of as less valuable than analytical left-brain skills.

Innovation and Entrepreneurship (2006) demonstrates how to be innovative and reveals strategies that create customers for your innovation. It shows how entrepreneurship can be learned and implemented by anyone and how entrepreneurial skills can be used not just in new ventures but in established corporations.

The Myths of Creativity debunks our common misconceptions of how creativity works. It provides practical insight and valuable advice on how to generate new ideas and let them flourish, and it gives real-world examples from history and recent well-known creatives.

Steal Like an Artist (2012) will help you unlock the secret to creating great art: theft. No artist creates their work in a vacuum: all art is influenced by the art that came before it. Steal Like an Artist teaches you how to “steal” from the work of your heroes, and use it to create something new and unique. It also provides important advice on using the internet to launch your career, so others can enjoy your creativity!

Making Ideas Happen deals with the obstacles that lie between your ideas and their implementation. It offers insight into the ways in which successful individuals and creative departments overcome these obstacles, by offering real-life examples from some of the world’s leading brands and creative minds.

Change by Design (2009) presents a holistic, interdisciplinary approach to designing solutions to address any sort of innovation challenge. In following this step-by-step guide, you’ll be able to more creatively develop the stories and inspirations that will lead to tomorrow’s innovations.

In Walmart (2012), authors Natalie Berg and Bryan Roberts share key insights and business principles from the company that reveal how it became the biggest retailer in the world. Examining the retailer’s unprecedented success, the authors also discuss Walmart’s future challenges.

Strategy Rules (2015) explores the business strategies and leadership styles of three hyper-successful tech CEOs: Bill Gates of Microsoft, Andy Grove of Intel and Steve Jobs of Apple. These blinks break down the strategic expertise necessary to build a competitive business and ensure long-term success.

Moore's Law (2015) tells the story of Gordon Moore, a chemist from San Francisco who helped revolutionize the technology industry. Over the years, Moore’s innovations have fundamentally changed all kinds of electronic technology, from digital watches and personal computers to the internet and Facebook.

The Customer Service Revolution (2015) reveals the real secrets of brilliant customer service. These blinks provide a practical guide for taking your customer service to the next level, helping to create an extraordinary experience for your customers and forge an enthusiastic vision-driven workforce.

A new kind of business has emerged during the last decade. Facebook, Airbnb, YouTube, Twitter have exploded in popularity – but what do these companies have in common? They’re all platforms: they gather millions of users and achieve billion-dollar valuations, but instead of products, they offer something very different. Platform Scale (2015) offers an insightful analysis of the mechanisms that drive this new platform business model, and how it achieves skyrocketing growth.

The Elements of Scrum (2011) explains how outmoded software development processes are holding companies back in an ever-changing market. Today’s successful teams need to be agile and flexible; and the best companies do this by adopting a methodology called scrum. This book gives you everything you need to know to start a scrum-based process in your own organization.

This book (2014) outlines the F.I.R.E. method to jumpstart innovation, a guaranteed process that will stimulate you and your team by streamlining resources and creativity. At its core, F.I.R.E. is about setting restrictions so you can produce much greater results.

Meaningful (2015) is a guide to making customers central to your business. These blinks, by teaching you how to produce a product that truly matters to and empowers your customers, will perfectly align your brand with the demands of the twenty-first century.

In Originals (2016), Adam Grant taps into the field of original thinking and explores where great ideas come from. By following unconventional rules, Grant gives us helpful guidelines for how we can foster originality in every facet of our lives. He also shows that anyone can enhance his or her creativity, and gives foolproof methods for identifying our truly original ideas – and following through with them.

The Box (2006) tells the tale of modern transportation’s poster child, the container, and how it revolutionized the shipping industry and enabled globalization. These blinks will take you on a detailed journey through this seemingly simple but revolutionary change in global systems of trade.

21 Days to a Big Idea (2015) is your guide to rekindling playful creativity and discovering the countless bright ideas your brain is capable of producing. These blinks share the secrets behind simple yet effective techniques to get your creative juices flowing, and provide helpful tips for turning your wild ideas into a viable business.

Business Model Generation (2010) is a comprehensive guide to building innovative business models. From empathizing and connecting with customers to finding inspiration for products and learning from some of today’s most game-changing platforms, these blinks will help you kick-start your business thinking.

Getting Real (2011) offers a comprehensive breakdown of the challenges facing entrepreneurs in the market for web applications. These blinks are full of hard facts and solid advice about what to do and not to do when starting your new app business.  

Move Fast and Break Things (2017) takes a look at the grim reality of how giant tech companies are harming society in ways both big and small. By dodging taxes, they’re keeping money from government programs that have been behind some of our greatest innovations, and in their desperate hunt for data and profits, they’re invading our privacy while fleecing the creators of art and high-quality entertainment. Author Jonathan Taplin offers some light at the end of this dark tunnel, suggesting there may be better ways of negotiating with this technology.

The Upstarts (2017) is about the new generation of start-ups in tech, in particular, Airbnb and Uber, and the impact they’ve had on the world. It takes a deep look at the people behind the companies and how they got to where they are today, as well as where they might go from here.

Bad Blood (2018) is the harrowing inside story of a how a tech start-up rooted in Silicon Valley’s fake-it-till-you-make-it culture risked the lives of millions with a blood-testing device that proved too good to be true. Written by Pulitzer-winning journalist John Carreyrou, who broke the story and pursued it to its end, this is the account of Theranos and its wunderkind CEO Elizabeth Holmes’ meteoric rise and epic fall from grace.

The Future of Humanity (2018) explores the challenges we face finding new homes on other, potentially hostile, planets. As physicist Michio Kaku shows us, this scenario is no longer science fiction, but rather a very pressing concern for scientists and future-minded entrepreneurs. Kaku presents the options currently being explored as well as the many problems that are on the verge of being solved.

Out of Our Minds (2001) shines a light on a fast-paced and constantly changing business world. In particular, it examines how technology has advanced and changed the way we do business, while our public education system has remained stuck in the days of the industrial revolution. It takes a look at what changes need to be made so that schools can prepare the next generation for the creative challenges that lie ahead.

Scale (2017) is a glimpse into the hidden and fascinating world of the mathematical relationships that tie the world together. The blinks describe how such laws connect everything from microscopic organisms to international metropolises, and what they can tell us about the behavior of complex systems.

The One Hour Content Plan (2017) is a strategic guide to creating engaging, attention-grabbing and profitable blog content. The fruit of years of hands-on experience in online marketing, Meera Kothand’s actionable advice for would-be content creators is focused squarely on the how. Full of useful tips and strategies, these blinks will help you get your brilliant ideas off the ground.

Poke the Box (2015) dives deep into today’s connected economy, where initiative and innovation are more important than financial capital or prestige. If you want to embrace innovation and be the first to stick your neck out with a new idea, you must overcome your fear of failure and keep bouncing back when you get knocked down. This is a handbook for those who need a push to take their ideas off the drawing board and into the real world.

21 Lessons for the 21st Century (2018) is a hard-hitting investigation of civilization’s most pertinent challenges. Humankind is moving deeper into uncharted technological and social territory. These blinks explore how best to navigate our lives in this century of constant change, using fascinating examples from current affairs along the way.

Adaptability (2012) examines a skill that’s becoming ever more important in today’s fast-paced and highly fickle business environment: the ability to adapt. It’s what makes the difference between successful innovators who go on to thrive and stick-in-the-muds who struggle to survive – or simply go under. Packed with illuminating portraits of both, these blinks analyze adaptability in action everywhere from the golf course to the battlefield and the boardroom.

Loonshots (2019) explores a subject that’s as important to the success of the US military as it is to companies duking it out on the metaphorical battlefield: innovation. Drawing on a host of illuminating historical examples, Safi Bahcall shows that path-breaking discoveries and inventions aren’t the product of isolated geniuses plowing their lonely furrows but rather a result of organizational structures which foster out-of-the-box thinking.

The Loop Approach (2019) presents a systematic approach to the transformation of organizations. Its toolkit of ideas and methods is designed to help even the largest organization change its bad habits, thus enabling it to adapt to the challenges of the future. 

In The Ride of a Lifetime (2019), Robert Iger charts his career from the backrooms of an American TV network to CEO of Disney. As Iger himself emphasizes, reaching the top wasn’t always smooth sailing – in fact, Disney’s future was anything but secure when he landed his dream job back in 2005. So how did he turn things around? Well, that’s what we’ll be exploring in these blinks as we look at the strategy, vision, and leadership style of one of the world’s most innovative CEOs. 

Unlocking Creativity (2019) is a guide to unleashing creativity in the workplace. Starting with the premise that all people are innately creative, it argues that the best way to unlock employee creativity isn’t to hire all-star creatives or restructure your businesses. Instead, the key is to dismantle the workplace mind-sets that are stifling the creativity of the people already in your midst.  

Happy Accidents (2011) explores the invaluable role that false assumptions, unlikely circumstances, and sheer dumb luck have played in some of medicine’s biggest discoveries. From antibiotics to antidepressants, heart surgery to chemotherapy, some of today’s most important drugs and treatments are the result of serendipity — stumbling across one thing while looking for another. Radiologist Morton A. Meyers reveals some of the incredible true stories of medicine’s luckiest findings.

Superhuman Innovation (2019) explores the impressive breadth of possibilities that artificial intelligence (AI) offers to all fields of business, from healthcare to fashion. Rather than cause a robotic takeover, it argues, human-machine collaboration will empower businesses and consumers alike to set and achieve greater goals than ever before. 

Amazon (2019) investigates the rise of the most disruptive online retailer of the twenty-first century, from humble online bookstore to global business empire. Drawing on industry data and insider knowledge, retail experts Natalie Berg and Miya Knights explain why Amazon dominates today’s e-commerce market, how it will continue to revolutionize retail, and what other businesses can do to keep up.

Think Like a Rocket Scientist (2020) reveals the strategies that rocket scientists use to innovate, problem-solve, and bring the unimaginable into fruition. By learning the techniques that scientists use every day, you’ll gain powerful tools that will help you fulfill both your professional and personal dreams.

They Ask You Answer (2017) describes a transformative new marketing philosophy. Rather than relying on flashy ads and keyword-stuffed articles, author Marcus Sheridan encourages companies to embrace quality online content that truly seeks to educate customers and win their trust.

The Scrum Fieldbook (2019) is a practical, hands-on guide to the scrum organizational framework within the Agile mindset. This concise manual recaps how scrum works to increase work velocity and to ensure any team delivers the right impact for the business. It also explains how to implement Scrum in any organization across all industries from software to home renovation and even to the military.

Resilient (2021) is an intimate account of entrepreneur Sevetri Wilson’s journey from self-funding her first company to securing ongoing capital for her second. It provides early-stage founders insight into every step of building a business – from initial concept to securing the finances needed to scale.

Radical Product Thinking (2021) lays out a step-by-step approach to developing game-changing products. Taking aim at the iteration-led approaches to product development that have become popular in recent years, it provides an inspiring, vision-driven alternative. 

Why Design Matters (2022) is a collection of some of the best interviews from Debbie Millman’s long-running podcast of the same name. It collects over 50 interviews from over 15 years’ worth of conversations. These talks not only explain why design matters, they also show how the principles of design extend to creativity in general and the ways in which we communicate and express ourselves.

Self-Made Boss (2022) is a practical starter kit for anyone looking to start a small business. It’s packed with advice and case studies looking at small businesses from across the United States, with step-by-step instructions for turning your great idea into a successful business. 

Super Founders (2021) offers an in-depth analysis behind the success of billion-dollar startups. After crunching over 30,000 data points, it unravels the multitude of false notions surrounding tech unicorns and reveals what it really takes to make it in Silicon Valley. 

Creative Acts for Curious People (2021) collects insights about creativity and design taught in the classrooms of Stanford’s renowned Hasso Plattner School of Design, also known as the d.school. In addition to essays about the mindset and skills required for creative action, it offers over 80 practical exercises used by instructors from dozens of fields including medicine, education, and nonprofit to help improve your ability to solve problems, whether personal or on a global scale.

The Innovator’s Dilemma explains why so many well-established companies fail dismally when faced with the emerging markets they create. This Blink focuses on one of the book’s central themes: disruptive innovation.

The Journey Beyond Fear (2021) is a guide to overcoming fear and reaching your full potential. During his 40-year career in Silicon Valley, Hagel has identified three practical tools that anyone can benefit from. Here, he explains exactly how to use them, so you can make the most of exciting new opportunities in your professional and personal life.

The Metaverse Handbook (2022) provides insight into a new technology platform that offers huge commercial potential to digital professionals, creatives, and business leaders. It explains what the Metaverse is, how it works, and ways to integrate it into business strategies to capitalize on its offerings.

The 4 Stages of Psychological Safety (2020) is a practical handbook for creating and maintaining psychological safety in the workplace. In order for employees to take risks, ask questions, challenge the status quo, and make mistakes – all while learning and growing – they have to feel included and safe. This book shows how leaders can reduce social friction while encouraging collaboration and innovation.

Awaken Your Genius (2023) is a straightforward yet philosophical guide to releasing the aspects of yourself that don’t suit your growth. Through a five-step process, it shows readers how they can find their way back to their unique and authentic genius selves.

The DevOps Handbook (2016) offers a roadmap on how to catapult your technology operations into a realm of world-class agility, reliability, and security. Dive deep into the heart of the DevOps philosophy, equipping you with insights to bridge gaps between development and operations, while fostering unmatched efficiency.

Disruptive Thinking (2023) is a guide to unlocking your potential and turning adversity into opportunity. By learning to understand and leverage disruption, you can kickstart your most profound personal and professional metamorphosis yet.

Strategy Sprints (2022) is a deep-dive into the world of strategic innovation and accelerated business growth. The focus is on out-of-the-box methods for making your business stand out, mastering your time, nurturing customer relationships, and ensuring steady growth. It’s an inspiring journey that empowers you to break free from the ordinary and make your mark in the business realm.

Play Nice But Win (2021) takes you into the thrilling world of tech entrepreneurship, offering a front-row seat to a saga of innovation, resilience, and reinvention. From humble beginnings to industry-shaping breakthroughs, you'll uncover invaluable lessons within the rollercoaster journey of one of technology's biggest disruptors. It's a riveting exploration that strikes the perfect balance between playing nice and winning big in business, and in life.

Logistics and Supply Chain Innovation (2021) maps the current pain points and inefficiencies in global supply chains while charting the innovations and new technologies poised to transform the system. It provides an insider's perspective on the practical challenges facing warehouses, ports, and logistics networks, along with realistic ideas for how leaders can leverage emerging tools like Internet of Things sensors and AI to make supply chains sustainable, resilient, and responsive. 

Ideaflow (2022) introduces the concept of ideaflow – the rate at which original ideas can be generated – as a key business metric. It also shares practical strategies for optimizing ideaflow at the personal and professional level.

Boundaries for Leaders (2013) delves into the crucial role of boundaries in leadership, illustrating how defining and maintaining them fosters a high-performance and innovative work environment. It explores how clear limits enhance organizational dynamics, elevate thinking, and optimize individual and collective performance by fostering trust, unity, and positive interactions.

Jobs to Be Done (2016) offers an up-to-date look at one of the most respected strategies for creating sought-after, innovative products. This methodology is laser-focused on customer research and understanding what they need in order to get jobs done.

Leadership on the Line (2002) explores the challenges and risks inherent in leadership roles, with a focus on leading through significant and often contentious change. Through numerous examples and metaphors, it offers strategies for leaders to enact meaningful change, practice adaptive leadership, and maintain resilience in any scenario.

Competing Against Luck (2016) challenges you to rethink innovation and growth through what is known as the jobs to be done theory. This transformative concept invites you to understand on a deeper level why customers make the choices they do, thereby helping you shape how you develop and market your products or services. Dive into a world where success hinges not on luck but on a profound comprehension of your customer’s true needs and desires.

Mind Shift (2023) describes how intentionally structuring your mental frameworks is the key to unlocking personal fulfillment and success. It encourages you to make courageous choices and optimize your performance by discarding self-limiting beliefs and actualizing your dreams. 

LIT (2024) is a guidebook for anyone looking to ignite their inner potential and make a positive impact on their lives and the world around them. It’s designed to help people snap out of their rut, find inspiration, cultivate humility, and harness the transformative power of curiosity and compassion. 

Emotional Design (2003) delves into how emotions influence our interactions with everyday objects. It explores the three levels of design – visceral, behavioral, and reflective – and how they affect our perceptions, use, and memories of products. This book reveals the importance of these elements in creating designs that not only function well but also create emotional connections with users.

Make Possibilities Happen (2023) is filled with practical strategies to turn your dreams into realities through hard work, vision, and perseverance. Through approachable storytelling and actionable advice, it empowers you to take control of your life and pursue your biggest goals and ambitions.

All-in On AI (2018) unpacks the critical interplay between human skills and artificial intelligence in driving successful business transformation. It contends that organizational culture, leadership, and talent are equally, if not more, crucial as technology.

Power And Prediction (2018) explores the impact of AI's advancements in prediction on decision-making processes, where AI handles the predictive elements and human judgment is important in their interpretation and application.

The Work of Art in the Age of Mechanical Reproduction (1935) is a pioneering examination of how mechanical reproduction – particularly via photography and film – transformed the nature, value, and perception of art. It explores the concept of the "aura" of a work of art and how this aura diminishes in a reproduced work.

Elon Musk (2023) chronicles the life and work of one of the most influential tech entrepreneurs of the twenty-first century. Covering Musk’s ambitious ventures in electric cars, space exploration, and renewable energy, it provides a rare detailed look into Musk’s unique approach to innovation, as well as the private and professional challenges he’s faced along the way.

Escaping the Build Trap (2018) highlights how companies often become fixated on delivering features instead of addressing real customer problems, resulting in wasted resources and missed opportunities. It advocates for a shift toward a product-led approach, where the focus is on creating value and driving meaningful business outcomes. Through the strategies and frameworks presented, organizations can better align product development with customer needs and long-term company goals, fostering sustainable growth and innovation.

Brave New Words (2024) delves into the transformative impact of artificial intelligence on various aspects of our lives, from education and work to healthcare and scientific research. It navigates the ethical challenges surrounding advanced AI while presenting an optimistic outlook on its potential to drive innovation and improve the human condition.

Anatomy of a Breakthrough (2024) uncovers the secrets to overcoming obstacles and creative blocks by looking at human nature and the habits of successful performers, thinkers, and creatives. It offers practical strategies that will break through barriers and transform your own habits by mastering the balance between experimentation and action.

Do Bigger Things (2024) explores the concept of ecosystem innovation, emphasizing the need to rethink entire systems and processes to address complex challenges in a rapidly evolving world. It provides a structured approach to achieving large-scale innovation by combining ambitious thinking with actionable strategies, helping individuals and organizations make a significant impact through systematic, disciplined efforts.

The Innovation Mindset (2022) provides a strategic framework for transforming creative sparks into market-ready products – challenging the notion that groundbreaking ideas alone guarantee success. Exploring the critical elements of innovation, from cultivating a problem-solving culture to supporting diverse voices in entrepreneurship, it offers a practical roadmap for navigating the complex journey from concept to market breakthrough.

The Upside of Disruption (2024) explores how rapid technological advancements and shifts in corporate models are reshaping industries and societies. It delves into the opportunities created by disruption, highlighting how organizations and leaders can adapt to thrive in an unpredictable, fast-evolving world. The best way for businesses and individuals to unlock innovation and create competitive advantages can be summed up in two words: embrace change. 

Non-Obvious Thinking (2024) introduces a practical four-step method designed to help you break free from conventional thinking and uncover hidden opportunities. The SIFT framework – Space, Insight, Focus, and Twist – teaches you how to become more observant, creative, and flexible in your approach to problem-solving. Through engaging stories and actionable lessons, it shows how shifting your perspective can unlock the potential of your best ideas.

Pivot or Die (2024) offers a framework for leaders to navigate rapid changes and challenges in the technology and business world. It explains how embracing different types of pivots – whether in response to failure, success, or unforeseen circumstances – can help organizations stay agile and competitive. Through case studies and lessons, it highlights the critical role of adaptability in achieving long-term success.

24 Assets (2017) presents a roadmap for building a business that holds lasting value by identifying and cultivating 24 critical assets across key categories like intellectual property, branding, and systems. It emphasizes creating a scalable and enjoyable enterprise that thrives in today’s fast-changing digital landscape. With a focus on long-term growth and resilience, it provides actionable steps to help businesses become valuable, impactful assets in themselves.

Liminal Thinking (2016) shows how you can create lasting change by understanding and reframing your beliefs. Drawing from interviews with experts in various fields, it offers six principles and nine practices to help you shape your reality and take control of your life.

Rebel Talent (2018) dives into why the rule-breakers and innovators – the rebels – are the ones who’ll thrive in today’s super competitive world. Encouraging a bit of rebellion can spark growth and innovation, and not just at work. By seeing the value in challenging the norm and thinking differently, life can become more exciting and fulfilling.

Never Play It Safe (2024) explores the idea that playing it safe can hinder personal growth and creativity, advocating instead for embracing risk and uncertainty. It provides practical tools like leveraging intuition, managing failure, and fostering play to unlock potential and live authentically. Through relatable stories and actionable strategies, it inspires a bold, creative approach to achieving fulfillment and success.

Buoyant (2023) is a guide for entrepreneurs and creators to overcome burnout and self-doubt by embracing creativity, curiosity, and self-trust as foundational practices for success. The book introduces art-focused tools and strategies to reconnect with one’s unique vision, voice, and genius, fostering authentic self-expression and innovation.

A Year of Creativity (2024) shows how to bring more creativity and fresh ideas into professional life with practical strategies. It provides 52 weekly lessons to help spark innovation, improve teamwork, and tackle challenges in dynamic business environments. By encouraging a shift from routine methods to creative thinking, it inspires readers to create meaningful change and achieve lasting success. 

The Money Trap (2024) is a gripping memoir that offers a behind-the-scenes look at the high-stakes world of global business and technology investing. It recounts Alok Sama’s journey from veteran Morgan Stanley banker to chief dealmaker at SoftBank, navigating mega-deals, billionaire CEOs, and the visionary but eccentric leadership of Masayoshi Son.

The Net and the Butterfly (2017) offers a fresh perspective on creativity, revealing how to unlock your brain's full potential for groundbreaking ideas. It contains actionable strategies that can help you overcome mental blocks and spark innovation. If you're ready to take your creative thinking to new heights, this is the guide for you.

Creativity Rules (2015) explores how creative thinking can be systematically developed by understanding core frameworks, mindsets, and environments that foster innovation. The book demystifies the creative process, showing how anyone can learn to generate breakthrough ideas and bring them into the world through a combination of imaginative thinking, practical experimentation, and focused implementation. 

Invention and Innovation (2023) examines the complex history of human invention, offering a sober analysis that distinguishes between genuine innovation and overhyped promises. It explores various categories of inventions – those that failed to dominate as promised, those that turned disastrous, and those long-promised but not yet realized – along with a pragmatic wish list of inventions urgently needed to address 21st century challenges.

Pivot to the Future (2019) explores how companies can achieve sustainable growth by reinventing their existing businesses while embracing new technologies. It introduces the concept of “wise pivots,” strategic shifts that help organizations balance legacy operations with future innovation. Through real-world examples, it demonstrates how businesses can unlock hidden value and stay competitive in an era of constant disruption.

7 Principles of Transformational Leadership (2017) explores the mindset shifts necessary for leaders to inspire passion, innovation, and growth within their organizations. It focuses on  seven key principles that help individuals and teams break free from complacency and achieve remarkable results. Drawing from real-world business experiences, it offers clear, practical strategies for building a culture of continuous improvement and high performance.

Ideas Are Your Only Currency (2017) equips you with creative exercises that develop adaptability in a rapidly changing world where traditional skills quickly become obsolete. It challenges conventional thinking through 100 chapters of provocative activities designed to strengthen imagination and generate innovative solutions. By fostering interdisciplinary thought and flexible perspectives, this guide prepares you to navigate an unmapped future where creativity remains the most enduring competitive advantage.

The Shape of Things Unseen (2025) challenges the myth that imagination is used only in creative endeavours, illustrating how we use our imaginative capacities constantly, whether anticipating, reminiscing, hypothesizing or daydreaming. It draws on the latest cognitive science to show how imaginative thought is embedded in our development, our interactions, and our biological and perceptual processes.

The Thinking Machine (2025) pulls back the curtain on the company that is powering the current revolution in AI, cloud computing, cryptocurrency and more. It’s the unlikely story of a company that made its name in PC gaming chips, only to turn itself into the most valuable business in the world.

The Creativity Choice (2025) dismantles the myth that creativity is a fixed trait and shows that it’s a series of choices anyone can learn to make. Grounded in decades of scientific research, it explains how creativity emerges through motivation, mindset, and deliberate action – and offers practical strategies for turning ideas into real outcomes in every area of your life.

Visual Thinking for Design (2025) turns years of neuroscientific research into practical advice for anyone who creates visual information. Bridging the gap between laboratory discoveries and real-world design challenges, this guide will help you understand exactly how people see and process what they’re looking at – giving you the tools you need to make your work truly effective.

Feminine Intelligence (2025) challenges traditional definitions of power and leadership by elevating qualities like empathy, intuition, and emotional presence as essential tools for transformation –⁠ both personal and organizational. It offers a roadmap for integrating so-called “feminine” traits into business and life, not as gendered attributes but as vital capacities for navigating complexity, building trust, and leading with purpose.

The Illusion of Innovation (2024) challenges the widespread corporate obsession with efficiency, arguing that relentless focus on optimization stifles true innovation. It explores how organizations can break free from incrementalism by operating against the org chart, embracing experimentation, and leveraging long-term thinking to drive radical progress. 

Empire of AI (2025) chronicles the evolution of OpenAI from an idealistic nonprofit into a $157 billion empire. It details the messy power struggles, untold human tragedies, and backroom partnerships that defined the unlikely race to build ChatGPT. This explosive goes beyond the hype and helps you to understand the real power dynamics shaping the technology that could very well define your future.

Unruly (2025) is about recognizing that rules, which are often seen as rigid boundaries, are actually starting points within which there’s room to maneuver and create your own path to success. It guides how to understand, ethically bend, or even reshape conventional norms – using tools from psychology, law, business, and military leadership – to turn fear and imposter syndrome into strengths and navigate toward authentic, personalized achievement. 

The Maruti Story (2010) chronicles the remarkable project to transform India’s automotive landscape through an ambitious public-private partnership. Drawing on inside knowledge, it details how one company created India’s first affordable mass-market vehicle — establishing manufacturing capabilities, meeting regulatory requirements, and bringing product to market on a seemingly impossible timeline of just two years.